Brand and Marketing Strategic Associate
Position Overview:
As a Brand and Marketing Strategic Associate at FZCO, you will play a crucial role in shaping our brand identity and driving impactful marketing initiatives. You will work closely to develop and execute strategic plans that elevate our brand, engage our target audience, and drive business growth. A Brand and Marketing Strategic Associate supports the development and implementation of branding and marketing strategies under the guidance of senior management. Key responsibilities typically include:
Market Research and Analysis: Assisting in the collection and analysis of market data to identify trends, competitive landscape, and consumer preferences.
Brand Support: Helping maintain and develop brand identity by ensuring consistent messaging and visual representation across all marketing materials and platforms.
Campaign Assistance: Supporting the planning and execution of marketing campaigns, including coordinating timelines, managing logistics, and assisting with creative development.
Content Creation: Contributing to the creation of marketing content, such as social media posts, blog articles, email newsletters, and promotional materials.
Performance Tracking: Monitoring and reporting on the performance of marketing initiatives, using metrics and KPIs to provide insights and recommendations for improvement.
Collaboration: Working closely with other team members and departments, such as sales, product development, and customer service, to ensure cohesive and effective marketing efforts.
Project Management: Assisting in the management of marketing projects, ensuring that tasks are completed on time and within budget.
Digital Marketing Support: Supporting digital marketing efforts, including social media management, SEO, content marketing, and online advertising initiatives.
Administrative Duties: Handling various administrative tasks, such as scheduling meetings, preparing presentations, and managing marketing materials and assets.
This role requires strong organisational skills, attention to detail, creativity, and the ability to work collaboratively within a team to support the overall marketing and branding goals of the organisation.
Qualifications:
Bachelor’s degree in Marketing, Business Administration, or related field.
years of experience in marketing, branding, or related roles.
Strong analytical skills with the ability to interpret data and draw actionable conclusions.
Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
Creative thinker with a passion for developing innovative marketing strategies.
Detail-oriented and highly organised, with the ability to manage multiple projects simultaneously.
Proficiency in marketing tools and platforms, such as Google Analytics, Adobe Creative Suite, etc.